The BEST episodes of Gruen
Every episode of Gruen ever, ranked from best to worst by thousands of votes from fans of the show. The best episodes of Gruen!
Gruen is about advertising, how it works, and how it works on us. It decodes and defuses the commercial messages that swirl through our lives, with the help of a panel of ad industry experts. It's the show that tracks advertising almost as closely as advertising tracks you!
#1 - Billboards, Banning Religion and Social Media
Season 4 - Episode 6 - Aired 9/7/2011
#2 - Competitive Advertising
Season 7 - Episode 8 - Aired 10/28/2015
The Gruen team talk about when sledging meets marketing - ads that go negative & what to do when your brand is in the news for the wrong reasons. Toyota, ISIS & a Pitch to convince multi-national companies to pay tax.
#3 - Movie Merchandising
Season 7 - Episode 9 - Aired 11/4/2015
The Gruen team looks at blockbusters & their merchandising; the ads that pretend to be movies - like the star-studded 16 minute film for James Packer's new casino & they look at the most expensive commercial ever made.
#4 - Animal Rights, Bottled Air and Pillows
Season 4 - Episode 3 - Aired 8/17/2011
#5 - Supermarkets, Melbourne Vs Sydney and Carbon Tax
Season 4 - Episode 1 - Aired 8/3/2011
#6 - Banks, Legal Drinking and Skittles Rainbow
Season 4 - Episode 2 - Aired 8/10/2011
#7 - Creamy Creamy Milk
Season 3 - Episode 7 - Aired 8/25/2010
#8 - Crown Casino
Season 5 - Episode 1 - Aired 8/22/2012
Why don’t the new ads for Crown want to mention the C word? How come James Packer’s everywhere in the media these days? Did Pussy Riot’s message get lost in the media coverage? And can two agencies come up with an ad campaign to convince Australians that Gina Rinehart would be the right person to run Fairfax Media.
#9 - Non-drinking
Season 3 - Episode 6 - Aired 7/21/2010
#10 - Deodorant
Season 3 - Episode 4 - Aired 7/7/2010
Endorse Me: Kevin Rudd How do you Sell? A journey into advertising's armpit, the claims and solutions agencies use for the problems you just realised you had. Debating Deodorant advertising. The Pitch: Oil spills Ad of the week: Analysing the award winning Old Spice ad.
#11 - The World Cup
Season 3 - Episode 2 - Aired 6/23/2010
How do you Sell? Adidas vs Nike, talking about the techniques and tactics agencies have used to sell their products in and around the World Cup. Time Tunnel:From 1981 hello sexy Nix. The Pitch: Visit Asbestos Ad Crunch: An indepth discussion of Daniel Cox's ad to help make people wear seatbelts, how does this film work and what makes it so affective.
#12 - Cleaning Products
Season 3 - Episode 1 - Aired 6/16/2010
How do you Sell? Exploring the techniques and tactics agencies use to sell their Cleaning Products. The Pitch: Save the Blobfish Ad of the week: An indepth discussion of how the Government and Mining Industry have tried to sway public oppinion through their advertising.
#13 - Cannes
Season 1 - Episode 10 - Aired 7/30/2008
This week's panel consists of Todd, Russel, Bridget Taylor and Dan Gregory. The segments talk about Zoot Reviews, the Whopper Freakout, Schweppes "Burst" and the Cadbury's Gorilla How Do You Sell... Skin Care. The Pitch: Anti-Tourism Campaign. Ad of the Week: Football Superstar
#14 - Undies
Season 1 - Episode 2 - Aired 6/4/2008
Wil Anderson hosts The Gruen Transfer with regular panelists Russel Howcroft and Todd Sampson, and guest panelists Jane Caro and Darryl Parsons. Segments include a competition between two advertising agencies to make an ad for a holiday in Baghdad. Ads critiqued this week: Agent Provocateur - Proof Holeproof - Nothing Bonds - Mash Antz Pantz - Sic 'Em Rex Underdaks - Airport Emporio by Armani - David Beckham Calvin Klein - Mark Wahlberg Ecko Unltd - Still Free Pakistan International Airways - Twin Towers
#15 - Chooks & 5G Conspiracies
Season 12 - Episode 6 - Aired 11/18/2020
What's cooked about the way we're sold chook? Can telcos fight conspiracies with a 5G-up? And a pitch to save or end the arts. Wil, Todd and Russel are joined by Priya Patel and Sunita Gloster.
#16 - Cruises & Meal Kits
Season 14 - Episode 6 - Aired 7/13/2022
We peer through the porthole as the cruise industry hits the high seas again. Plus meal kits and grocery apps have doorbells ringing in the race to your front door. Wil, Todd and Russel join Karen Ferry and Emily Taylor.
#17 - Kmart & Gaming
Season 12 - Episode 7 - Aired 11/25/2020
How did Kmart make being cheap cool? And with two out of three Aussies gaming, we ask: how did games ride the green pipe to the mainstream? Joining Wil, Todd and Russel are Christina Aventi and Karen Ferry.
#18 - The Christmas Spirit & Big Tech
Season 12 - Episode 8 - Aired 12/2/2020
Can brands get us to embrace the Christmas spirit? Is importing Black Friday a massive turkey? And Big Tech are selling privacy, so we leak their secrets. Joining Wil, Todd and Russel are Lauren Zonfrillo and Dee Madigan.
#19 - Fitness & Racism
Season 12 - Episode 9 - Aired 12/9/2020
The sweaty world of fitness, gymfluencers, and a Hemsworth. Plus Allens Lollies, the Cheese-That-Shall-Be-Renamed, and how brands responded to Black Lives Matter. Wil, Todd, and Russel are joined by Camey O'Keefe and Priya Patel.
#20 - Hindsight is 2020
Season 12 - Episode 10 - Aired 12/16/2020
Hindsight is 2020 as we look at some of the biggest ads of the longest year. Plus, the thrilling conclusion of The Unmasked Jingler. Joining Wil, Todd and Russel are Sunita Gloster and Karen Ferry.
#21 - Vaccine Rollout & Balenciaga
Season 13 - Episode 1 - Aired 10/13/2021
A jab at the vaccine rollout; The Pitch gets a shot in the arm; The Simpsons are on the catwalk for Balenciaga, as if they need the 'd'oh'; Wil is joined by Todd, Russel, Dee Madigan and Sunita Gloster.
#22 - Online Delivery & Breakfast
Season 13 - Episode 2 - Aired 10/20/2021
The team unbox the world of online delivery and unravel the breakfast of your nightmares; the pitch agencies take on the challenge of home-schooling; Wil, Todd, and Russel are joined by Christina Aventi and Karen Ferry.
#23 - Online Gambling & Fresh Breath
Season 13 - Episode 3 - Aired 10/27/2021
The team are paying out online gambling; the pitch makes an each-way bet on abolishing the states; fresh ads for fresh breath become so extra; Wil, Todd and Russel are joined by Carolyn Miller and Dee Madigan.
#24 - Electric Cars & John Lewis
Season 13 - Episode 4 - Aired 11/3/2021
Facebook goes meta, car companies go electric, and an insurance company dances into international controversy; a pitch worthy of the silver screen; Wil, Todd and Russel are joined by Christina Aventi and Sunita Gloster.
#25 - BTS & Bottled Water
Season 13 - Episode 5 - Aired 11/10/2021
What happens when the biggest band in the world teams up with a smaller brand like McDonald's? Plus we unbottle how we're sold water. Wil, Todd, and Russel are joined by Karen Ferry and Pie Chaudhuri.