British reality competition that sees young entrepreneurs compete in several business tasks, attempting to survive the weekly firings in order to become the business partner of one of the most successful businessmen.
The two finalists have just three days to create and brand a new box of chocolates with original flavours before launching them to an audience of industry experts.
Fourteen candidates compete to win the prize of a highly paid job with Sir Alan Sugar. The two remaining candidates have their final project, a party each on a Thames riverboat.
The candidates set off on a two-day business trip to Marrakesh, where they are challenged to find the best deals possible when buying 10 items in the city's markets. The budding entrepreneurs race against time and tempers flare as the deadline approaches. Margaret Mountford and Nick Hewer report back to Alan Sugar, who will cross-examine the two teams before dismissing another contestant
The candidates are given the task of a new breakfast cereal with a brand identity including a name for the cereal, design for the box and film a TV campaign that will appeal both to the parents and the children.
Fourteen candidates compete in tests of stamina, intelligence and ruthlessness to win the prize of a highly paid job with Sir Alan Sugar. The two teams are given the task of selling modern art.Watch Now:Amazon
The remaining ten candidates get a special treat from Sir Alan, as they take a trip across the Channel. However, this will be no holiday, as the two teams are set the task to make as large a profit as possible by selling British food to the French.Watch Now:iTunes
The teams must take over a pub and turn it into a themed restaurant - however, the pub kitchens in which the teams will be based, have never served food before.
The final week and only two candidates remain in the compitition. With former colleagues coming back to help, or possibly hinder, the final task of the season is to plan and present ideas of what to do with a £120 million site that Sir Alan has recently bought. This time however, the final boardroom will reveal who has been hired.Watch Now:iTunes
Fourteen candidates compete in tests to win the prize of a job with Sir Alan Sugar. With a place in the final at stake, the candidates must compete as individuals in a round of interviews.Watch Now:Amazon
Eight contestants remain and Sir Alan Sugar has had to separate two of them following a bust-up. The task tests their negotiating skills as they have to convince celebrities to donate something personal for auction.
Lord Sugar summons the remaining candidates to the London Aquatic Centre, where he gives them the task of creating and producing a new health food, before pitching their idea to three major retailers. The teams have two days to invent an original snack, build a brand, and then achieve orders from leading figures in the industry. One team tries to impress with rejuvenating superfood snack bars, while the other opts for vegetable crisps. But there is nowhere for the candidates to hide as chaos ensues, with confusion over recipes, last-minute mistakes, and painful pitches to industry experts, before Lord Sugar announces a shock result.
There's no place to hide as the final five candidates face four of Sir Alan's trusted advisors in face-to-face interviews.Watch Now:Amazon
Week four of Sir Alan Sugars search for his apprentice. Sir Alan Sugar challenges the teams to set up their own cosmetics business.Watch Now:Amazon
The remaining ten candidates are given the task to promote a card that grants the bearer money for private jets. When they need a private jet, they use the card to show that they have the money.
As the series enters the second half, Sir Alan arrives at the house to tell the contestants that they must sell goods to traders.
After a punishing first task, there is no let-up for the candidates, as Sir Alan challenges them to set up a catering service for busy professionals in the City of London. In tough economic times, the teams must agree a distinctive identity to stand out from the competition and win new customers.Watch Now:Amazon
Last year’s winner of The Apprentice, Mark Wright (remember him?), recently quoted Lord Sugar as saying, ‘You make money from property and do business for fun.’ Which perhaps reflects the fact that property mega-deals are what have lifted Sugar from middling tech entrepreneur to billionaire. So why not have a task on The Apprentice that matches the boss’s business? Versatile and Connexus are summoned to the top of the South Bank Tower, where Sugar dispatches them to the London property jungle. There they must put their desperate sales patter to work as estate agents for multimillion-pound developments. Ask yourself, would you buy a home from these people?
It's time to see how well the candidates can negotiate, as they have to buy ten items for the lowest amount of money. It may seem to be a relatively simple task, but Sir Alan has asked for one particular item that the teams may have to look extremely hard for.
Sir Alan gives the teams a choice of supercars and challenges them to rent them out to members of the public. It's not hard to turn heads with such high-end merchandise, but interest soon dries up when the teams reveal the price tag to passers-by.
It's time to see if the teams have a sweet tooth, with this weeks task involving the manufacturing and selling of sweets at London Zoo. The teams must decide which target market to aim for - parents or children - as well as integrating within the zoo and it's main animal attractions.Watch Now:iTunes
It's time for the candidates to practice their sales technique once more, as they have to sell live on TV to the public. However, this task is not as simple as it may seem, as the teams are also required to choose which specific products they want to sell. Who will sell, and who will make the worst cock-up?
Twelve candidates are left in the running to become Sir Alan's apprentice. There's a change in the sexual chemistry as Sugar orders a re-shuffle to enable girls and boys to work together for the first time. The business task - buying goods at the lowest possible price - seems simple. Both teams have to buy the same items - a diamond, a bowler hat and a plate of jellied eels - for as little money as possible.
The candidates are tasked with taking a collection of items given to them by Sir Alan Sugar and selling them for the most proffit.
This week, the nine remaining candidates are given the task to sell second-hand cars. With only a 10-hour time limit, they need to convince as many customers as possible to part with their hard earned cash.Watch Now:iTunes